Q2 2010: Key Findings:

• Salespeople are spending more time on demand generation than in the past.
• The Great Recession’s effects are still lingering in pipeline size and close rates.
• The majority of sales cycles are spent convincing prospects that they have a problem that your company actually solves.

Quarterly Sales and Marketing Messaging Report

Each quarter, Corporate Visions Inc., the experts in sales and marketing messaging, tools and training, surveys marketing and sales professionals who work in complex, business-to-business selling environments. The findings highlight trends and challenges facing industry-leading companies across the globe that are working to achieve alignment between their marketing and sales efforts and differentiate their solution in an increasingly commoditized marketplace.