Complimentary Executive Insights
Conversations that WIn
The Westin Washington National Harbor, Fort Washington
Nov. 20, 10 AM to 12 PM, with deeper dive lunch until 1 PM
You can do everything right as a company… design, develop and launch killer products, refashion your go-to-market strategy to seize growth opportunities, and acquire other companies to drive inorganic growth. But there’s a gap between all of these great strategies and your prospects and customers actually agreeing to buy from you. Your salespeople, with their lips moving, are attempting to bridge that gap, translating your 30,000 foot brand-level message into their three-foot customer conversations. According to Aberdeen Research, best-in-class companies like yours see improving those conversations as their #1 priority for increasing growth in a tough economy.
Attend this Executive Insights session to learn how companies like ADP, GE, Motorola, UPS and DuPont are enabling their salespeople to deliver remarkable and compelling sales conversations. Tim Riesterer, co-author of Conversations that Win the Complex Sale and Chief Strategy and Marketing Officer for Corporate Visions, will discuss how to…
- Overcome the ‘no decision’ trap by creating a buying visions for your prospects.
- Differentiate your selling conversations and presentations.
- Protect and maximize your margins by creating and capturing value throughout the entire sales cycle.
When
Nov. 20
10 AM to 12 PM, with deeper dive lunch until 1 PM
Where
The Westin Washington National Harbor
171 Waterfront Street
National Harbor, MD 20745
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