Developing Sales Tools that Actually Get Used

Up to 90% of sales support materials, and the investment it took to create them, are ending up in the trash.

Join us now for this instant 30 minute webcast and learn how:

• You can finally crack the code between marketing-speak, sales-speak and your prospect/customer's language.

• You can make sure your messages are used with impact in all buying cycle-driven conversations.

• Your salesforce strengthens your brand and value propositions in the field, and you can eliminate “message schizophrenia.”

Tim Riesterer
CMO and SVP of strategic consulting for Corporate Visions Inc.
Tim is the co-author of Customer Message Management: Increasing Marketing’s Impact on Selling (AMA/Thomson July 2006). He has led Customer Message Management initiatives for world-class companies such as American Express, Caterpillar, FedEx, ADP, AmerisourceBergen, HP, Mastercard and others.