Who is your biggest competitor? You may be surprised at the answer.
Recent research reveals "no decision" could be your largest obstacle...or your biggest, most overlooked opportunity.
What if you could:
Learn how to capitalize on the "no decision" opportunity by loosening the status quo with prospects. Understand the customer buying cycle and how you can influence the decision towards your solution, even before your prospects are aware they have a problem.
Speaker: TIM RIESTERER
CMO and SVP of Strategic Consulting for Corporate Visions Inc.
Tim is the co-author of Customer Message Management: Increasing Marketing’s Impact on Selling (AMA/Thomson July 2006). He has led Customer Message Management initiatives for world-class companies such as American Express, Caterpillar, FedEx, ADP, AmerisourceBergen, HP, Mastercard and others.