learn the eight make-or-break customer success skills


70–80 percent of a company’s revenue comes from existing customers.

But you can’t leave that revenue to chance.

The experience your customer success team delivers can be the deciding factor in whether your customers choose to leave—or stay with you and buy more.

Real buyer feedback from more than 100,000 B2B purchase decisions has uncovered eight skills that can make-or-break your customer’s experience in key moments.

Use this checklist to learn what they are and how to coach your team on each one. You’ll see how master skills like:

  • Accelerate change and adoption

  • Manage competing interests

  • Deliver sustained value

  • And more!