Most sales leaders follow the same formula for their kickoff: book the venue, build an agenda, and hope the energy in the room turns into momentum in the field.

When it doesn't, they spend the rest of the year wondering why a six-figure event didn't move the numbers.

Teams usually build that agenda from what sellers say or managers want, then bolt on product updates, operational training, and skills workshops as separate sessions. By the time they realize none of it touched what was actually holding sellers back, the year is half over.

High-performing sales organizations start somewhere else: the performance gap.

They pull evidence from win/loss data and skills assessments to find out what's really costing them deals, connect every session to those specific gaps, and build in reinforcement and measurement before the event even starts, so the gains don't disappear when the lights go off.

How can you build your next SKO this way?

In this fast-paced, 30-minute conversation, Rob Perrilleon, Eric Nitschke, and Tiffany Nino—three Corporate Visions experts who've sat inside dozens of SKOs—will share what works, common mistakes to avoid, and how to use evidence instead of instinct to build this year's SKO.

Join this session and learn how to:
  • Diagnose the performance gaps costing you deals before you build your agenda
  • Connect every session on the agenda, from product training to selling skills, to the specific behaviors sellers need to be doing differently 30 days after SKO
  • Build reinforcement and measurement into your plan, so the behavior change survives past the applause
Register now to walk into your next SKO with a plan, not a guess.